About AI Citation Report

AI Citation Report covers how AI assistants mention, cite and recommend brands, and what marketing leaders can do with that knowledge.

Our readers are mostly people who have to make the call: CMOs, heads of brand and content leads who want to know where they stand and what is worth changing.

Who writes the reports

The people who write for us work in brand research, competitive intelligence, content strategy and marketing analytics. Much of their time goes into studying how ChatGPT, Gemini, Perplexity and similar tools answer the questions buyers ask. They write up what they find for marketers who need to act on it, not for other researchers.

  • Ananya Desai

    Product marketer

    Ananya works on product positioning. She writes about how brands come across when buyers ask an AI assistant for advice.

  • Elena Petrova

    Marketing researcher

    Elena studies how AI assistants decide whether a source is credible and which brands to mention. Her reports focus on what marketers can learn from those choices.

  • Siti Rahman

    Content advisor

    Siti advises mid-sized software companies on writing and organizing content that AI assistants pick up and cite.

  • Kwame Mensah

    Marketing data scientist

    Kwame studies why AI assistants treat some sources as more trustworthy than others when they mention brands, and writes about the evidence behind those patterns.

  • Mei Lin

    Senior search strategist

    Mei started out in SEO before moving into AI search. She writes about organizing content so that people and AI assistants can both find it and make sense of it.

  • Aisha Diallo

    Senior content strategist

    Aisha helps large companies build the kind of authority that earns them a place in AI-generated summaries.

  • Min-jun Park

    Content strategist

    Min-jun came to content strategy from growth marketing. He writes about how brands are cited in AI answers and how teams can follow their share of those mentions over time.

  • Sophie Bennett

    Content operations lead

    Sophie builds the editorial processes that let content teams publish on a steady schedule and keep their work accurate as it ages.

  • Camila Vargas

    Marketing data analyst

    Camila looks at which brands AI assistants cite and why, and turns that into competitive insight teams can use when they decide how to position themselves.

  • Omar Al-Rashid

    AI visibility consultant

    Omar helps companies keep their websites and product information clear and consistent, so AI assistants describe them correctly.

How we work

We are specific about what was looked at and when. AI answers shift from week to week, so a finding without a date and a clear scope is not much use to anyone.

When a report draws on surveys, studies or company data, the sources are listed at the end. When something is an estimate or a considered judgment, the article says so.

When we get something wrong, we fix it in the article itself and change the date at the top of the page, so you can always see when a piece was last updated.